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A new Campellone is $5495. A Heritage 575 retails for $4500. An ES-335, which is not very different to manufacture from a 175 retails for around $3500. I don't think the issue is that an American company can't make an archtop that retails for less than $10k. I think Gibson just thinks that it's more prudent to devote cash and production capacity to other things. Someone with a different vision from the current owners/management may come along and do that calculation differently, but that's how it is right now.
Originally Posted by Cunamara
I also think that Gibson is still not out of the woods with the quality problems that preceded the bankruptcy. I haven't played all that many post bankruptcy Gibsons, but several of the ones I have played have had glaring defects. I have a feeling they're still focusing effort and cash on sorting that stuff out before adding much to the product line.
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04-13-2023 12:55 AM
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I think it's important to watch the youtube series that Bob refers to in this short video. Its about ebony sourced for guitar makers and its interesting. I yhink it was Bob who started to set an example for the guitar building community several years ago by starting to accept different types and cuts ebony that previously wouldn't have considered acceptable, for the purpose of conservation.
Originally Posted by JSanta
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Yes, making fine archtops in the USA is not really a volume deal. It doesn't fit the Les Paul making model. But if you're making a profit selling a lot of Les Pauls and acoustic guitars, perhaps you should also be able to make some fine archtops in limited quantity. If - you want to. And you can name the price.
Originally Posted by Cunamara
I don't think that a Gibson archtop price is necessarily comparable to a one-man shop price though. A one-man shop doesn't need a factory in town, employees with different skills (because they don't have end-to-end archtop skills), salaries and benefits, HR and legal departments etc.
Just something to think about when you purchase.
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I got this new L-5 in late 2022. The board is ebony but it was dyed blacker. It was $8150 + tax. Considering a plywood Sadowsky or Borys is $6K I don’t find the carved Gibson unreasonable. Nowadays black is a upcharge. $600 more then VSB where black used to be the economy color. No more.
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Here’s my Taylor 2019 814ce Dlx, a 4K guitar I chose because it had the most fretboard striping of the 3 I examined.
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A factory-scale builder has supply-chain and other economies of scale that a one-person shop doesn't have, can spread other overheads over a much greater base, and can have a degree of division of labor that allows for lower salaries than a one-person builder might be willing to pay him/herself. If you're Joe Luthier with a family to feed, kids in college etc., and want to have a decent middle-class standard of living, health insurance, and retirement savings, and you're making 5 guitars a month, your guitars are going to have to be very expensive. If you're Gibson and you want to add L5's to the catalogue, the marginal cost of doing that as a percent of the whole enterprise is probably fairly small.
Originally Posted by Jazzjourney4Eva
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Originally Posted by Jazzjourney4Eva
The "Crimson" era at Gibson (2008? to 2018?) was a wonderful time for Gibson archtop lovers, but I don't think the dealers were happy about it.
They were forced to buy several very expensive high-end archtops as I recall and then they had to price them at almost half their list price to sell them. I doubt they made much money off of them.
Many of Gibson's dealers cut their ties with Gibson during that time due to the ever-increasing minimum purchase requirements.
I think there is still a market for Gibson archtops, but it was never the kind of market that could support every Gibson dealer keeping a full selection of archtops in stock and probably never will be.
If Gibson was to set up a small internal "custom" archtop shop similar to what is going on with Campellone or Benedetto and many others, I think that would work well for them.
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Originally Posted by Jim Soloway
I would say it's mainly tradition and history ... a '58 L5 had ebony so my new L5 has to have it, too.
Personally, I wouldn't mind some other materials,
But in the back of my mind would be the nagging question of how it would affect resale since so many people would still rather have real ebony. Maybe that will change eventually.
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3 of my 4 guitars have ebony boards. But that isn’t because I prefer it (I have no preference); it just worked out that way. So I may not be the best person to answer, but I guess what I do like is the way it looks in contrast and/or complement to some other design elements.
Originally Posted by Jim Soloway
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Thanks John. I actually had deleted my question while you were typing. I wasn't sure it was the right place to be asking the question but i appreciate the response.
Originally Posted by John A.
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Agreed, the economies of scale consideration is valid. To know for sure of course, one would have to sharpen the pencil and put the numbers to it.
Originally Posted by John A.
I don't know about the situation of a one-man shop builder needing to feed the wife and kids, etc. That sounds more like a narrative. (Ahh. Cue the violins!).
The other big point of course, and especially where Gibson is concerned, is brand value. That goes into pricing as well. We all know that needs no explanation where Gibby is concerned. Want a good resale price? Buy a Gibson. Want to sell it fast? Buy a Gibson.
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Yep, or just a custom shop like they used to have. A few big dealers would stock a few archtops. Music Zoo, Wildwood, Guitar Center Platinum gear, and a few other big shops whose names escape me at the moment. That's still only "a few" archtops, yet a heck of a lot more than are out there now.
Originally Posted by Bluedawg
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I used to live in Maryland and loved to visit Chuck Levin's. They would usually have multiple L5s and several other Gibson archtops in stock back in the day.
Originally Posted by Jazzjourney4Eva
Guitar Center still has an L5, a Le Grand, and a Birdland listed on their web site as backordered ... and Vinnyv1K received a new L5 last year. Other new L5s have shown up in Gibson's demo shop on Reverb in the last year.
I'm crossing my fingers and hoping that this means they are still quietly making their high-end archtops but are too busy filling back orders to take new orders or advertise them as available in the near future.



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