Originally Posted by
ptchristopher3
In the early 90’s, the Harvard Business School spit out a study of the high-end, low-margin products in the paper industry.
When suppliers got rid of these high-end, low-margin products they found that the rest of their product line was suddenly in a “race to the bottom” with other commodity suppliers.
The presumed lesson was, perhaps you may want to keep those high-end, low-margin products after all.
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The Gibson ship-of-fools (saved you the google) seems to need to learn completely from the start, with each new set of faces, that they can not claim the cache they feel entitled to if they produce no actual, ostensibly high-end [at least in name] products.
Hilariously, the fan-boy base will give them this cache with even the usual half-effort.
Despite this, they seemingly wish to remove even that half-effort.
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Thinking maybe 1 2/3 years back to the CME blowout of a pile of truly crappy guitars from the Memphis facility - the desperate need for ‘true belivers’ to love these “Hondo II” quality guitars could have told the new Gibson management that all they need to do is show the intent of a high end product you line.
There may be no actual need to deliver demonstrably good guitars.
It will be interesting to see if this becomes clear to them or not.
Crimson/Hutchins Gibson l5
Today, 09:04 AM in Guitar, Amps & Gizmos